The California Central Valley has a high percentage of Spanish speaking homebuyers that would benefit from a Spanish Homeowner Guide. But creating and maintaining two sets of homeowner guides for English and Spanish can significantly increase costs.
But Leslie Rios, Customer Service Manager for S & S Homes of the Central Coast, says the additional cost can be justified by the savings in reduced service calls and improved goodwill among their homeowners and the larger community.
Another reason a CD-ROM based homeowner guide works well for S & S Homes is that the maintenance and warranty documents also reside on a CD-based program so the cost of keeping inventory of printed manuals in each language can be avoided. Homebuyers using the program simply choose their language preference and from that point forward they can view, read and print warranty and maintenance instructions in their language of choice.
Leslie ends by stating "I believe that builders should take this into consideration when weighing the language options....I think that offering a cost effective enhancement could truly benefit for many of them."
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