Surprising Pathways

Shea Homes selects Ownership Guide to boost customer satisfaction

Constellation BuildSERV’s Home Ownership Guide, the 2009 Innovative Housing Technology Award Winner, is used by Shea Homes to enhance home builder-to-home owner communications using content management services, online messaging and warranty management software solutions throughout all phases of the new home construction process to keep new home buyers informed and engaged both during and after construction.

“In essence, instead of delivering the Home Owner’s Manual as a paper 3-ring binder that gets shelved, BuildSERV delivers twelve copies of their Manual electronically during their first two years in their home using BuildSERV’s milestone messaging and web-based Home Ownership Guide”, according to Chip Pennington, Corporate Director of Customer Service, Shea Homes.

“The next generation of home buyers are expecting more information online, and BuildSERV delivers the effective communication tools they’re looking for with a comprehensive, web-based Home Owner Manual, providing quick and easy access to regular updates about their home and enhanced information services to create better home buying experiences,” quoted by Robb Pigg, Corporate VP of Operations, Shea Homes.

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New Breed of Builder

  I am looking for an author to post to a new blog describing the “New Breed of Builder”. Bonnie Waude an influential local builder described this phenomena as an important trend that everyone wants to know more about.  As may be aware, one seed for this growth are financial instututions with troubled properties that partner with entrepreneurial people to salvage assets.  This trend is giving rise of new businesses with different orientations in residential construction.  There are probably local and national trends that could be highlighted.

 

    I am the chair of the marketing committee for Career Connections, the educational arm of the King and Snohomish Counties, WA, Master Builder Association(MBA).  We are trying to promote educational programs and career opportunities in residential construction.

 

    Last year the MBA launched a website called: 

http://www.constructionmatch.org/ and we would like to find an author to post an article about this topic there.   This is an important effort for me and our local MBA as we launch some new educational programs.

 

  As you may know, just a few years about we were dealing with major problems finding qualified young workers in the construction trades.  Lack of qualified workers will re-emerge as a big problem in our industry and it has the potential to negatively impact suppliers, particularly those who require skilled workers.

 

  The second question is how do we build traffic to this networking site….and is it possible that we could do a series of articles that could do this in a way that would also cross promote software related businesses.  Are you aware of other websites in regional MBA’s that could benefit from educational programs and networking about this topic?